![]() ![]() The current furor over alleged product failure and maker responsibility is only the latest peak in a long controversy over the determination of obligation and responsibility in the buyer-seller transaction. Consumerism is no recent phenomenon however. ![]() In a high consumption society it is inevitable that these demands will fall heavily on the consumption artifacts of that society and the organizations that make them. One manifestation of our times is the increasing public demand for more protection, performance, and responsiveness from its institutions. Kendall, University of North Carolinaįrederick A. WARRANTY POLICIES AND PRACTICES OF CONSUMER PACKAGED GOODS MANUFACTURERSĬ. Proceedings of the Third Annual Conference of the Association for Consumer Research, 1972 Pages 349-355 Venkatesan, Chicago, IL : Association for Consumer Research, Pages: 349-355. Russ (1972) ,"Warranty Policies and Practices of Consumer Packaged Goods Manufacturers", in SV - Proceedings of the Third Annual Conference of the Association for Consumer Research, eds. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |